1. Price It Right

The first step to selling any home—especially one with flaws—is to price it appropriately. Overpricing a property with obvious defects, like a quirky layout or a less-than-ideal location, will only turn buyers away. Work with a real estate professional who understands the market and can help you set a competitive price that reflects your home’s condition and potential.

2. Invest in Simple, Cost-Effective Updates

Even small changes can make a big impact. A fresh coat of paint, updated fixtures, or new flooring can go a long way in warming up a space and making it more appealing. Focus on updates that offer the highest return on investment without breaking the bank.

3. Stage the Property

The home-buying process is deeply emotional. Buyers want to imagine themselves living in the space, and staging can help create that vision. From rearranging furniture to adding cozy touches like rugs or art, staging can transform even the most challenging spaces and highlight a home’s potential.

4. Hire a Creative Marketer

When selling a tricky property, creativity in marketing is key. You need someone who can highlight the home’s unique features and position it to attract the right buyers. That’s where I come in! At Irish Realty, we specialize in developing tailored strategies to help you sell even the most challenging properties.